Palinsesti Rai, the hit of the fiction on Mameli to polish again the government right

Skilled, shrewd, cunning. In the schedules presented by Rai and tailor-made for the right-wing government there is a bit of everything: there is a lot of militant right-wing but there is also a lot of thinking right-wing that for months, many months before taking office in Viale Mazzini , right to the project of the new narrative of Tele-Meloni. From talks to fiction, from cinema to pure entertainment. Day after day, the couple at the top Sergio&Rossi have sewn a perfect coat for public TV to revive and re-polish the spirit of militant patriotism that dwells in the heart of Giorgia Meloni in every fold of the weave. After all, both the CEO, Roberto Sergio and the general manager Gianpaolo Rossi know very well that the country is not told only in talks, where, moreover, the rules of the law must be respected and where the screams, and the controversies of the next day too many times for the concepts overwhelm the spectator, but in the stories proposed by fiction, by faces that have always interpreted snapshots dear to the new canons of the political coalition that leads the country. And in the fiction dedicated to Goffredo Mameli there is all this. Starting with the anthem: the music that has united the country over the years, the one that the football players sing, the athletes who win gold medals, the children in schools. There, in the Genoese crossroads between Nino Bixio, Goffredo Mameli and Giuseppe Mazzini, the germ of the country was born, the value of patriotism that the centre-right-led Rai feels the duty to re-edit among the classics of the most acclaimed sagas in recent months: from «Mare fuori » to Doc and many other productions with high quality actors and directors. In fact, it will be this robust production package that will make the difference, once again, in the choices of the public: fiction and cinema to excite and permeate, day after day, a “more leftist” public that over time has become accustomed to to no longer see Michele Santoro, Daniele Luttazzi, Sabina Guzzanti on public TV networks and that from this year will no longer even have Fabio Fazio, Bianca Berlinguer, Massimo Gramellini. Of course, it will have Teach, Facci, and others: but will it be the same thing? It will be up to the public to establish it, for now the former Raitre fort is no longer there, but Sergio&Rossi know that the public’s match will be played on other fronts and that the important thing will be to excite. It is no coincidence that for the first time this year the commercial that accompanies the presentation of the schedules was directly customized by the managing director, Roberto Sergio, from Raicinema’s number one, Paolo Del Brocco. With a single recommendation: excite, excite, excite. Right, of course, the role of TV is to excite: but be careful not to excite just a part of the country because there is an entire Italy that pays the license fee. But here too Sergio&Rossi have found the right solution: a program for Roberto Saviano.