Shopping, marketing and even the environment: the convenience of digital platforms

Buying a product online (electronics, books or clothing) produces an environmental impact up to almost three times lower than a purchase made in person in a store. Furthermore, online services are also potential partners of policymakers, thanks to the provision of their information assets to support public decisions

Indeed, digital on the nearby platform is always greener. It would be enough to look at it, data in hand. And who knows if at least the empirical evidence will be able to dilute the vaguely anti-technological tone of the first acts of the government of Giorgia Meloni, who has already launched an attack on electronic payments and in the odor of punitive taxation towards e-commerce logistics, after having abolished the Ministry for Digital Transition.