Italy’s growth also passes through luxury. How to support it? Ideas

“In Italy there is a very strong recovery of events, we are practically overwhelmed”, the president of the Tuscan Confindustria, Stefano Gabbrielli, tells us. The strength of the service sector and the resilience of the tertiary sector, fundamental for the Italian economy

“In Italy there is a very strong recovery of luxury and events, we are practically overwhelmed”. Stefano Gabrielli, president of Confindustria Toscana for small and medium-sized enterprises and national vice president of Assowedding and luxury events, is satisfied but also regretted. “I said it during the pandemic – when we entrepreneurs in the sector were practically at a standstill with losses of 90 percent of turnover – that the recovery would take us by surprise and it did. The big brands continue to plan investments in our country and the paradox is that supply cannot satisfy all demand. I myself have increased my company’s workforce by 30 percent.” But isn’t this a good thing? “Indeed it is. There is the risk, however, that we won’t be able to keep up with this recovery which is doing so much good for our country’s GDP”. In fact, if you look at the macro data, you understand that Italy’s economic resilience, despite the increase in interest rates, is mainly due to the service and tertiary sector, while manufacturing is starting to slow down. It is a continuation of fashion shows, vernissages, major events, then in Tuscany, where the luxury pole is increasingly consolidating, it is a coming and going of foreign entrepreneurs, sums up Gabbrielli, looking for locations for events but also for dexterity and know-how make local producers.