Italy first luxury country in the world with 23 companies in the top 100 – Corriere.it

There are 305 billion dollars generated by sales from 100 largest luxury goods companies in the world in 2021, 53 billion more than last year and also exceeding the results obtained in 2019 by 24 billion (+8.5%). This is what emerges from Deloitte’s Global Powers of Luxury Goods 2022, the annual study by Deloitte, which examines and ranks the 100 Top Players of the Fashion & Luxury sector globally, based on consolidated sales in the fiscal year 2021.

The best companies (those in the top 10) lose 85% in net profit in the Deloitte top 100 ranking, confirming their leadership also in terms of contribution to total company sales (56.2%, + 4.8 percentage points compared to FY2020). Among them, for the fifth consecutive year, the giants LVMH Moët Hennessy Louis Vuitton SE ranked on the podium of the top 10, in first place, Kering SA in second and The Estée Lauder Companies Inc in third.

«In this period of change and uncertainty, the appeal of companies in the luxury sector has reconfirmed — comments Giovanni Faccioli, Deloitte Global Fashion & Luxury Practice Leader —. The sector has been able to re-invent itself and start a considerable transformation process, bringing concepts such as sustainability, circular economy, innovation, to the center of its growth strategies for the coming years. Today more than ever, companies in this sector are able to be close to consumers in terms of service, production, listening and sharing the same values».

Italy with its Made in Italy confirms itself as one of the leading countries in the sector, positioning as many as 23 companies (excluding the Italian brands that are part of the large French conglomerates) among the 100 that make up the ranking. Golden Goose, Moncler and Euroitalia are among the fastest growing companies, respectively in third, tenth and sixteenth place, thanks to double-digit increases in 2018-2021 (respectively 27.2%, 12.9% and 10.9% ). The Prada group, Moncler and Giorgio Armani are the three main Italian players in the ranking and, in aggregate form, they represent 35% of the sales of luxury goods made by the Italian companies in the ranking. The Marcolin group recorded the highest net profit margin of the entire ranking: 33.4%, followed by Hermès with 27.3%.
Beyond the borders emerges theimportance of the large luxury conglomeratesis demonstrated by France, which with only eight companies in the standings, of which four in the top 10, is the country that has achieved the best overall performance: sales have grown by 42.4%.

The report also highlights new trends and purchasing habits that luxury, in the wake of the pandemic, is facing. Among them the growing attention to sustainability and the approach to the development of digitization. Sustainability and ESG principles – says Giovanni Faccioli, Deloitte Global Fashion & Luxury Practice Leader – are increasingly incorporated into the strategies of companies, which make use of the precious support of new technologies to develop new environmentally friendly materials and to improve design, the production, distribution and communication of their products”.