Unique, rebellious and special children’s books abound. A bit of normality, right?

It is well known that there are trends in the publishing market that flare up and fade away without the same publishers who ride them understanding the reason. But like at the rodeo, you have to follow the animal, not think of coaxing it. The phase in which the books of television comedians from the golden age of “Zelig” dominated the charts was unforgettable, transforming the ten most successful catchphrases on TV – the same ones that the public repeated in chorus – into the ten best-selling titles. But, sometimes, the trends are even simpler: in recent years, for example, someone has become convinced that the adjective “brilliant” sells, in the footsteps of Elena Ferrante (and perhaps also for “La lingua geniale” by Andrea Marcolongo who is now a long-seller and therefore, at least she, was truly brilliant) is a riot of – no title has been invented for this list – “The brilliant method”, “The brilliant apprentice”, the “ Ingenious Calendar”, the “Ingenious Book”, the “Ingenious Diary”, “The Ingenious Architect”, “My Ingenious Friend”, “Guide to Ingenious Places”, “Ingenious Papers”, “Ingenious Nature”, ” My son is brilliant” (which may be as well, but the parent who tells him so certainly isn’t).