Record edition for the Rome Internationals: impact of almost 500 million
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Record edition, from an economic point of view, for the Internazionali d’Italia BNL Tennis in Rome. The president of Fitp Angelo Binaghi has revealed the record numbers of the first edition with the upgrade that brought the tournament to a duration of 12 days.
«We want to thank the ATP and the WTA who believed in us and in Sport and Health, it was a great opportunity. The first balance is positive. Roughly we will have 10 million euros of higher revenues that exceed the higher expenses, 4 million of prize money and 2-3 of other expenses. So positive balance. There were great expectations, in the end the numbers are exceptional, if one takes into account the weather conditions, never seen before, and that on the court there was the worst result of our tennis players since the beginning of the year. With the final we will reach 298,000 spectators, touching the threshold of 300,000. 26% from abroad, in line with Turin, 20% from Rome and Lazio, 54% from the rest of Italy» added Binaghi.
«The receipts from the Internationals ticket office will be around 22.5 million. The economic impact on the territory is 490 million euros, we are talking about almost half a billion euros a year, over 100 million are of fiscal impact for a tournament that does not use a euro of public contribution. With 3200 full-time jobs. We underestimated the event, imagine what will happen in the next few years with normal weather conditions and sporting results consistent with our men and women players» continued Binaghi.
«We have broken all the records, but I already announce that next year too will be a record edition. From an organizational point of view, I think it’s a passed exam, while we were postponed on the tennis we played, there were good results from old lions like Fognini and Cecchinato, Cobolli and Arnaldi did well. Too bad for Berrettini’s absence and a bad day for Sinner, they deprived us of a result that could fully reflect the true value of our tennis» underlined Binaghi.
During the press conference, the announcement was made by the president and CEO of Sport and Health Vito Cozzoli on the coverage of the Foro Italico Headquarters. «Now that everything is about to end, the time has come to make the announcement that everyone has been waiting for for years: the Centrale. Coverage will come. The feasibility project has been awarded. It is a futuristic project that will make the Central Forum usable 365 days a year. The center will therefore be multitasking, multidisciplinary, representing a space that can accommodate many other sports such as volleyball, basketball, martial arts such as taekwondo, but also concerts and shows. And then never again big matches suspended and postponed» said Cozzoli.
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