Stefano Ricci’s fashion show in Luxor: the event of the Florentine brand at the temple of Hatshepsut

Stefano Ricci's fashion show in Luxor: the event of the Florentine brand at the temple of Hatshepsut

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400 guests from 50 different countries. Andrea Bocelli who sings Celeste Aida by Verdi and 45 models (for 90 outfits) that bring the Italian style signed Stefano Ricci for the first time in the temple of Hatshepsut in Luxor in Egypt. The long-awaited event with which the brand founded by the Florentine designer in 1972 took place on the evening of 9 October blew out its 50 candles of activity. An event he has seen for the first time in history, Egypt will open its doors to a fashion show by authorizing the use of its temples.


The Ricci family
The Ricci family

I would like to thank all of you for having lived with me this important moment for the group that I founded in 1972 with my wife Claudia. This is a dream that began 20 years ago, when I visited Ancient Egypt thanks to a gentleman Mohamed Abou El Enein; in those days I decided to dedicate a book to Luxor with the help of Zahi Hawass. I imagined that one day I could create a fashion show in this magnificent area and tonight that dream became reality. Stefano Ricci said at the end of the evening. For Ricci’s guests the party had already started the previous evening, with a dinner inside the Luxor temple where Niccol Ricci, CEO of the brand, told the success story of the brand that from the first drawings of his father Stefano and from the ties today a symbol of sartorial luxury, dressing the man for a total look. His speech was also interrupted by applause when it was screened the video message from Nelson Mandela’s daughter who revealed the relationship between Madiba and “Uncle Stefano”. Returning to the show, there were ninety tailored suits, rigorously made in Italy, that Ricci’s guests admired in the unusual setting on an evening moved by the desert wind. The first issue dedicated to the Great Evening: tuxedos made of jacquard fabric embellished with the design of hieroglyphs, guru jackets worthy of a modern pharaoh. An explosion of gold, blue and red inspired by the colors of the Valley of the Kings, innovative desert safari looks, knitwear enhanced in the purity of white. Of great impact, the release of the silk shirts that recall the one made by Ricci for Nelson Mandela in the early 90s. In the Grand Finale Stefano Ricci and his son Filippo went down the first staircase of the temple while Andrea Bocelli sang the “Nessun Dorma” and there were other musical moments during the evening. Like a duet by Matteo Bocelli with his father and an aria by Ennio Morricone interpreted by soprano Susanna Rigacci.

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Stefano Ricci’s fashion show in Luxor


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10 October 2022 | 18:49

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