Pornhub, the porn video platform passes to the Italian-Canadian cannabis king Rocco Meliambro- Corriere.it

Pornhub, the porn video platform passes to the Italian-Canadian cannabis king Rocco Meliambro- Corriere.it


Canadian private equity firm Ethical Capital Partners has announced the acquisition of MindGeek, parent company of the world's largest pornography site, Pornhub. Terms of the transaction were not disclosed, but Ethical Capital Partners says it wants to strengthen Mindgeek's reputation and position it as a leader in the fight against illegal content on the Internet; in recent years various allegations have reached pornographic sites, including that of hosting child pornography and prostitution exploitation content.

The leader of online pornography and the allegations

MindGeek, the parent company of Pornhub, YouPorn, Tube8, XTube, RedTube and other portals with the same characteristics is based in Luxembourg but with important offices in Montreal, Canada, in recent years it has been the subject of several lawsuits alleging that it has profited from the distribution of child pornography and videos of non-consensual sexual acts – allegations that the company has always denied.
The New York Times published an article in December 2020 in which Pornhub was accused of uploading illegal content, including child pornography and sexual abuse videos. This led Canadian lawmakers to question its executives about alleged abuses, while Mastercard and Visa companies suspended payments on the Pornhub site, which is still the 12th most viewed in the world in 2022 according to online traffic analysis company Similarweb. MindGeek's top executives stepped down in June 2022.

We believe the MindGeek team and all of MindGeek's platforms operate with trust and safety at the heart of everything they do, said Sarah Bain, one of the founders of Canadian fund Ethical Capital Partners based in Ottawa. We will engage with stakeholders, including content creators, governments and industry, to address the mismatch between how MindGeek operates and what the public perceives about this industry and these platforms, he added in a statement. press.

Who is behind Ethical Capital Partners

The history of the Canadian Ethical Capital Partners fund is quite recent, having been created only in 2022. Led by theItalian-Canadian entrepreneur Rocco Meliambrowhich is also one of the leaders in the production and marketing of legal cannabis, and by the criminal lawyer Fady Mansour.



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