how much are Tbs Crew and Fenice, its Corriere.it companies, worth today

how much are Tbs Crew and Fenice, its Corriere.it companies, worth today


The empire of Clare Ferragni keep growing.

THE revenues of digital influencer and entrepreneur companies in 2022 are doubled.

Fenice (formerly Serendipity), the company that produces the brand bearing its name, closed the year with 14.2 million euros in revenues, up 115% on 2021, and a turnover of retail value of 61 million, with an increase of 134% compared to 2021.

Tbs Crew Srl, the company that manages his blog and e-commerce The Blonde Salad and operates as a talent agency and in digital marketing strategy consultancy, has reached i 14.6 million revenues in 2022 with a growth of 105% compared to the 7.1 million with which he had closed 2021.

To anticipate the results of the two companies the Sun 24 Hours, to which the general manager Fabio Maria Damato explained that in 2023 Fenice's turnover should reach 71 million and that of Tbs Crew at 18.9 million euros, with overall net profits of 8.5 million.

Tbs Crew

In 2021 Chiara Ferragni became the sole shareholder of Tbs Crewthe company of The Blond Salad which deals with consultancy in digital marketing. The entrepreneur completed the purchase of 45% of the company's shares, becoming the owner of 100% of the capital. The shares, which previously belonged to the company Esuriens srl, attributable to the Morgese and Barindelli families, were sold following an agreement between the shareholders. Previously the influencer had also risen to 100% of Sisterhooda company that deals with advertising campaigns and controls a share of Fenice, buying the shares of its sister Valentina (0.5%) and manager Fabio Damato (0.5%).

Phoenix

The shares of Phoenix — the company that handles the licenses of the brand, from clothing to jewelry and soon to perfumes — instead they are divided as follows: 32.5% are in the hands of the Sisterhood company of Ferragni herself, 40% to Alchimia spa of Paolo Barletta, 13.75% to Pasquale Morgese's N1 and another 13.75% to Esuriens.

Fenice over the years has established licenses with companies such as Saphilus for glasses, Swingers for clothing and accessories, Morellato for jewelry, Angelini for cosmetics, Pine cone for stationery, Mofra for footwear, Nanan for baby products such as strollers, prams, wardrobes, chests of drawers.



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