Aiazzone and the dream of the eighties: seeing is believing

The surveyor of dreams and the enterprise of an Italian Ikea. The pounding commercials, the “Operazione Sposi”, the exhibitionism and the unforgivable success in conservative Biella. Until the tragic accident

The cemetery of Oropa, above Biella, among the ringing cows and the fresh air even in the heat of the end of May, is known as the Little Staglieno due to the richness of its tombs, which above all recall an Italian industry that no longer exists . Above a halo of simple tombs are the business class chapels, facing the valley which for centuries has given wool and ministers to the Kingdom of Italy. The enormous pharaonic-Masonic pyramid of Quintino Sella, royal finance minister, a dynasty that has ruled Biella for centuries, including grand commis, ministers, bankers and wool workers, triumphs. then the Rivettis (wools, disappeared), then Gualinos (inventors, disappeared), then other extinct descendants, with wilted flowers. The only modern tomb is that of Giorgio Aiazzone, all mirrors and edges. Born in nearby Tollegno in 1947 and died in a plane crash in 1986 at the age of only thirty-nine, he is buried there.